For basement waterproofing & foundation contractors

Booked solid in every town you serve.

One trade, done right. We build the marketing foundation that ranks you in every town, turns “near me” searches into booked inspections, and keeps every lead in one place — built on bedrock, not a drag-and-drop template.

Book a 15-minute call See how it works

Free · 15 minutes · no pressure

Founder-built, not outsourced One trade — yours No long contracts
Your lead engine Live
14booked this week
#1“waterproofing” · Bethlehem
1place for every lead
JM
Wet basement · AllentownFound you on Google · 2 min ago
New
RT
Foundation crack · BethlehemTown page · today
Booked
SD
Sump pump · EastonMap pack · today
Booked
New lead bookedFoundation crack, Bethlehem
One niche: basement waterproofing & foundation repair One goal: more booked inspections One dashboard: every lead, every source
If you run a waterproofing company

You don't have a marketing problem. You have a "where's my next job coming from" problem.

Most waterproofers we talk to are stuck in the same spot. Sound familiar?

Lead flow is a rollercoaster

Slammed one month, dead the next. You can't hire or plan when you don't know what's coming.

Ad money disappears

You pour cash into Google Ads or a lead reseller and have no idea which dollars actually turned into jobs.

The leads are junk

Tire-kickers, wrong service area, and the same lead sold to four competitors at once. Your phone time is wasted.

Your agency chases clicks

They report "impressions" and "traffic." None of it shows up as a booked inspection on your calendar.

We build the opposite. A system that turns "near me" searches into booked inspections you can see.

What we build

A website alone isn't a lead system. This is.

Every build does four jobs, in this order. Most agencies stop at the first one and call it a website. The order is the whole game.

Get found in every town

We build a real, unique page for every town and service you cover, so you show up when a homeowner searches "wet basement in [town]."

  • A ranking page for each town you serve
  • Built for the searches franchises ignore
  • Set up to be quoted by AI search too

Turn visitors into booked jobs

A fast, trustworthy site built to convert. Clear offer, easy quote request, tap-to-call, and proof, so the visitor takes action instead of bouncing.

  • Loads fast, looks right on a phone
  • One clear action on every screen
  • Short forms that actually get filled out

Follow up in seconds

The second someone fills out the form, they get a text and email back automatically. Most jobs go to whoever answers first. With Bedrock, that's always you.

  • Auto text + email the moment a lead comes in
  • Reminders so no quote slips through
  • Review requests after the job is done

Show you every lead

Each lead lands in one simple dashboard, tagged by where it came from. No guessing. You see exactly what's working and what a lead actually costs.

  • Every form and call in one place
  • Tagged by town and source
  • A plain monthly report, no jargon
Proof

Real client. Real before and after.

A licensed Lehigh Valley engineer whose old site looked fine and did nothing. Here's what changed when we rebuilt it as a lead system.

Client transformation

Suburban Engineering, PE

His old site was a generic template: a stock aerial photo, a quote credited to "Unknown," and an About button where the action should be. We rebuilt it around one job, turning a worried homeowner into a booked inspection, with his face, his voice, and a quote request right in the hero.

BeforeDrag to compareAfter, by Bedrock
Suburban EngineeringRequest a Quote
Lehigh Valley structural engineer
Cracks, additions, wall removal? Get a straight answer.
Licensed PE. You deal with me directly, not a call center.
Request a QuoteCall
Request a Quote
Collin Miller, PEYou deal with me directly
Send Request
610-629-5314   in
Suburban EngineeringHOME  ABOUT  SERVICES  PORTFOLIO  CONTACT
LEHIGH VALLEY, PA
STRUCTURAL ENGINEERING CONSULTANTS
"You can't build a strong future on weak foundations." Unknown, but we know it's true.
ABOUT
STRUCTURAL
DESIGNSTRUCTURAL
ASSESSMENTSFORENSIC
ENGINEERINGCONSTRUCTION
DRAWINGS
1 of 1you talk to the engineer
Lead formin the hero, not buried
FullSEO, schema, town pages
Flagship build · Live

Bedrock Waterproofing — the exact build, live now.

We built a complete basement-waterproofing lead site from scratch to prove the system works: a homepage that converts, an auto-generated page for every service in every town, all feeding one lead dashboard. It’s the same engine we build for clients — live online, so you can see exactly what you’d get before you spend a dollar.

3core services
16town pages
48pages built to rank
See the live build
A ranking page for every town you serve16 live, more every month

More sites we’ve built

See all our work
garzon-properties.vercel.app
Garzon Properties site
Garzon PropertiesReal estate
suburban-engineering.vercel.app
Suburban Engineering site
Suburban EngineeringEngineering
resistancestrength.fit
Resistance Strength site
Resistance StrengthFitness
Visibility

Finally see where your jobs come from.

No more guessing which ad or page is working. Every lead shows up here the second it comes in, tagged by town and source, so you know exactly what your marketing is doing.

Your leads Sample
Foundation crack repair
Bethlehem page · organic search
New
Wet basement, sump pump
Allentown page · organic search
New
Mold + moisture inspection
Easton page · tap-to-call
Booked
Bowing wall assessment
Homepage · quote form
Booked
Crawl space encapsulation
Whitehall page · organic search
Quoted
Sand vs bedrock

Most contractor websites are built on sand.

A drag-and-drop template with a logo dropped on top. It looks fine in the driveway — until the busy season hits and you realize it was never built to bring in work. We build on bedrock: every piece engineered to put booked jobs on your calendar.

Built on sand

The generic template

  • Built to look nice, not to book jobs
  • One page tries to cover every town at once
  • Heavy and slow on a phone
  • A lead emails an inbox, then dies there
  • No idea which marketing actually works
  • Built by someone juggling 40 industries
Built on bedrock

Your lead system

  • Every page engineered to book a job
  • A ranking page for every town you serve
  • Built to load fast and convert on a phone
  • Auto text + email to every lead in seconds
  • Every lead tagged by town and source, in one dashboard
  • Built by a specialist who does one trade — yours
How it works

From first call to ringing phone in four steps.

Discovery call

A 15-minute call. You tell me your service area, your trade, and the jobs you want more of. No pressure, no pitch deck.

Build

I build the site and the town pages, write the copy in plain language, and wire up the lead dashboard. You review before anything goes live.

Launch

We point your domain, turn on tracking, and submit the site to Google. Leads start flowing into your dashboard.

Grow

Every month I add pages, sharpen what converts, chase reviews and rankings, and send you a plain report on the leads you got.

Pricing

Simple and built for a contractor's cash flow.

A one-time build to launch, then a flat monthly. No long contracts, and no markup on your ad spend.

The build, one time

Your custom lead-generating site: town pages, full SEO and GEO setup, the lead dashboard, and legal and text-consent done right. Then pick a monthly plan below.

$1,500 to launch

Footing

$297/mo

The base. Get found, and catch every lead that comes in.

  • Hosting, security, and upkeep handled
  • Ongoing SEO and schema upkeep
  • Every lead in one dashboard
  • A plain-English monthly report
Book a call
Most popular

Framework

$497/mo

The growth engine — where you start pulling away from the franchise.

  • Everything in Footing
  • Fresh town + service pages every month (pSEO)
  • GEO and AI-search optimization
  • Instant text + email follow-up on new leads
  • Reviews and reputation, handled
Book a call

Keystone

$997/mo

The whole system, with paid ads pouring fuel on the fire.

  • Everything in Framework
  • Google + Meta ads: creative, targeting, management
  • Ad spend billed at cost — never marked up
  • Priority everything
Book a call
One-time · no monthly required

Website Remodel

Already have a site and just want it fixed? We rebuild and restructure it once — cleaner layout, faster load, mobile done right, and a proper SEO foundation — then meet for a review-and-finalize call. From there it’s yours: keep it as is, or add a monthly engine later. No lock-in.

$2,500 one-time Book a call

Not sure which plan fits? Book 15 minutes and I'll map the right one to your market.

Why a basement-only agency

A generalist who "does websites" doesn't know your customer. I only know your customer.

  • I know what a wet-basement homeowner GooglesThe exact words, the panic searches, the difference between a sump-pump shopper and a foundation emergency. That goes straight into your pages.
  • I know your seasonSpring thaw and heavy storms drive your phone. The system is built to be ready before the rush, not after it.
  • I'm not juggling 40 unrelated clientsPizza shops, dentists, gyms. I build one kind of site, over and over, and get sharper at it every single time.
  • The playbook is already provenYou're not the experiment. The engine exists, it's running, and you can see it before you commit a dollar.

"I built Bedrock around one idea: a waterproofing contractor should be able to see exactly where every job comes from, and the phone should ring whether or not you're thinking about marketing that day. I build the system myself, I focus on basement and foundation contractors, and I treat your lead flow like it's my own company on the line."

C
ConnorFounder, Bedrock
Questions

Straight answers.

The site and tracking go live in a couple of weeks. Paid traffic can bring leads almost right away. The town pages that rank in Google build over the following weeks and months, which is exactly why we start them on day one and keep adding to them every month.

Usually yes, and that's a good thing. Most contractor sites are pretty brochures that were never built to rank or convert. We replace it with a system that does both, and we carry over anything worth keeping, like your reviews and photos.

You own it. Think of it like a car: it's yours outright. The monthly keeps it serviced and growing — hosting, new town pages, ongoing SEO, and lead follow-up. Cancel anytime and you keep the website; we simply stop the upkeep and new work. And your leads are always yours, never resold to competitors like a lead broker does.

The core system is built to earn free, ranked traffic so you're not renting every click forever. If ads make sense for your market to fill the calendar faster, we can run them on top, tracked in the same dashboard so you see what each dollar returns.

They sell the same playbook to roofers, plumbers, HVAC, and you, then report on clicks. I build one kind of site, basement and foundation, and I measure one thing: booked jobs you can see in your dashboard.

No. We work with basement waterproofing and foundation contractors anywhere in the U.S. The whole system is built and run remotely, so your location doesn't matter. Our own proof happens to be in the Lehigh Valley, but nothing about the build is tied to one region.

Fifteen minutes, your service area, and your real story. I handle the build, the copy, and the tech. You review it before it goes live.

Book a 15-minute call.

Tell me your trade and your service area. I'll show you what the system would look like for your market and give you a straight price. No pressure, no pitch deck.

  • See the live lead engine before you buy
  • Get a real price for your market
  • Leave knowing exactly what your next 12 months look like

Prefer to reach out directly? Email info@bedrockbasement.com.